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Check Availability Lawrence Library / Media: HF5813 .U6 A78 2010 [DVD]Library Info

Title LinkArt & copy [videorecording] / the One Club and Seventh Art Releasing present ; an Art & Industry, Granite Pass production ; a film by Doug Pray ; directed by Doug Pray ; produced by Jimmy Greenway, Michael Nadeau ; executive producer, Mary Warlick.
Variant Title Art and copy
Imprint [New York, NY] : The One Club ; Alexandria, VA : Distributed by PBS, c2010.
Description 1 videodisc (89 min.) :  sd., col. ;  4 3/4 in.
Type of Material Video Recording Monograph
Language eng eng
Language Note In English; closed-captioned.
Gen. Note "Inside Advertising’s Creative Revolution"--front cover.
Originally produced as a motion picture in 2009.
Special features: More copy ... less art [additional footage] (17 min.); PBS.org [text feature].
Contents Contents: Messengers/Prologue -- The creative revolution -- Westward expansion -- Brutal simplicity -- Fail harder -- Brand personality -- Moving people -- Art or pollution -- Launch -- Credits.
Performer Note David Kennedy, Chad Tiedeman, George Lois, Phyllis K. Robinson, Jimm Durfee, Mary Wells, Charlie Moss, Hal Riney, Jean-Yves LeGall, Lee Clow, Cliff Freeman, Tommy Hilfiger, Rich Silverstein, Jeff Goodby, Jeff Manning, Dan Wieden, Ed Rollins, Liz Dolan.
Summary This film is about advertising, that traces the shift from the old boy’s network of the ’40s to the more "creative," story-based approach of the ’60s, when dynamic young men fought conventional wisdom to create campaigns that quickly transcended mere commerce and became pop-culture sensations. The guys behind the ads--the unknown people who’ve so profoundly shaped our culture--all want to be seen as genius artists, not corporate executives, which is the crux of many problems with the advertising revolution. This film, like a good commercial, is propulsive, filled with eye-grabbing visuals, emotional appeals, nostalgia, and instantly recognizable imagery--a greatest-hits survey of commercials that conquered the world.
Subject LinkAdvertising -- United States -- History.
LinkAdvertising in popular culture -- United States.
LinkAdvertising personnel -- United States -- Biography.
Subject LinkDVD videodiscs.
Subject LinkNonfiction films.
LinkDocumentary films.
LinkNonfiction television programs.
LinkDocumentary television programs.
LinkVideo recordings for the hearing impaired.
Add.Author LinkPray, Doug.
LinkGreenway, Jimmy.
LinkNadeau, Michael.
LinkWarlick, Mary.
Add.Author LinkArt & Industry Biennial Trust.
LinkGranite Pass (Firm)
LinkOne Club for Art & Copy (New York, N.Y.)
LinkSeventh Art Releasing (Firm)
LinkPBS Distribution (Firm)

System Number 000663846
ISBN Link9781608832255
Link1608832252

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